It feels like every single day the beauty community grows larger and larger. Whether it’s brands themselves, beauty bloggers on YouTube, or people like you and me who enjoy exploring makeup, there are always new products being talked about and shared for others to see. What’s crazy, though, is that amongst new product releases that occur everyday, there are some ride or die products that never shy too far away from the spotlight.
I will be one to admit that I have purchased products that were hyped by beauty bloggers just to see what I had been missing. Hearing of products over and over again makes me want nothing more than to get my hands on these products solely for the fact that I wanted to, in a sense, belong. While I have found that some of these products totally aren’t worth the hype or, in some cases, the expense, there are a handful or products that are totally worth every penny!
L’Oréal Voluminous Lash Paradise Mascara
This product has been reviewed everywhere from Tati to Jeffree Star to RachhLoves. Some have even gone so far as to call it the best drugstore mascara ever, and honestly, I might have to agree. It took me what felt like forever to get my hands on this product. My local Ulta and Target were sold out of it [except the waterproof formula] for quite some time, but when I was finally able to use this product, I became obsessed. The formula is adds serious volume and length to your lashes and comes in four shades – blackest black, mystic black, black, and black brown. The best part, though, is that you can get killer lashes for just $9.99 at Ulta!
Maybelline FaceStudio Master Chrome Metallic Highlighter
I swear, you cannot enter into the YouTube beauty community without hearing about this product. I first heard about it from Nicol Concilio but, again, it has been reviewed by beauty bloggers far and wide. I had never been a huge fan of highlighters, much to blame for never having found a shade that I really, really loved. Enter Master Chrome. This product is amazing. If I am being honest, I didn’t get this product until last week. I wanted to try to escape this hype but I really just couldn’t, I ended up having to give in and try for myself. The formula is so beyond creamy and it applies super smooth without adding a single ounce of texture to your face. The color, molten gold, is absolutely to die for. And, it is buildable, so you can highlight as subtle or as glam as you want. Doing so much as throw a little bit on the tip of my nose adds a fresh, healthy glow to my skin. Can’t beat it for the low price of $9.99 at Ulta, either!
Kylie Jenner Matte Liquid Lip Kits
Ugh, the lip kits. When Kylie announced the launch of her brand, the world basically exploded. Between the hype and then the drama and more hype and more buzz, you couldn’t go a single day without hearing about Kylie Cosmetics. I bought my very first Kylie lip kit on their second launch a long time ago. The shade was Exposed and I fell completely in love with the formula and the longevity of the wear. The lipstick dries down completely matte and basically suction cups itself to your face for the next 5 years of your life. Now, it is extremely, extremely rare that I would fall in love and purchase multiple of a product that is so expensive. But if it ain’t broke, don’t fix it, right? Plus you get a liquid lipstick and a lip liner, so two for the price of one, right? [Don’t mind me trying to justify the heck out of these purchases, guys].The killer of these $29.00 lip kits is that you have to pay for them to be shipped to your house since you can’t buy them in store, only on kyliecosmetics.com, bumping up the already pricey product even more. I will admit that I got sucked in for quite some time, there, because I ended up with multiple products in my collection, seven to be exact. In the lip kits I have the shades Exposed, Leo, Posie K, and Spice. I also picked a gloss in the shade Like, and two metal matte liquid lipsticks in the shades Heir and Kymagesty [this shade was a freebie when I bought the Spice lip kit]. I will say that I have worn every single shade on multiple occasions, and every time I do, I get a compliment or questions about my lip product – another plus. She has since added so many more products to her cosmetics line, including new lip formulas, that I have not tried. Maybe one day, but for now, I’ll stick with what I love!
The Jaclyn Hill Palette
I will start this blurb out by saying, you all should know my love for this product based on the fact that I didn’t do just one but two posts on this palette. Before this product was even officially launched for sale, social media was booming. Jaclyn herself did numeous tutorials on this product [duh, it’s her own] as well as many other members of the YouTube beauty community alike. I became obsessed before it was even added to my collection. I was able to get my hands on this on the third restock and I have never refreshed my phone so much as when I did while trying to track this package. When I opened it up to use for the first time, I swear beams of light poured out of this packaging and there were faint sounds of angels singing in the background. This palette is breathtaking. You can see the amount of hard work that went into this palette; the color scheme, the formula, everything. I reach for and use this palette every single day of my life. For $38.00 you get 35 colors, making it $0.92 per pan. And a bonus, Morphe’s recent partnership with Ulta means this palette will be available for a very long time, and when I finally need to get my hands on a new one, I won’t have to fight the clock like I did the last time!
What are some popular beauty items that you think totally live up to the hype? xoxo.